A few weeks ago, the USDA’s Farm Service Agency went mobile, and it made pretty big news, surprisingly (at least here in Iowa): “Acting Under Secretary for Farm and Foreign Agricultural Services Michael Scuse said as more farmers and ranchers are using mobile devices and high-tech tools, so the government must keep up.” —KCCI Good reasoning. Good strategy. So we took a look. This is what we found: This is not the best of mobile websites. It may be more readable

Reportedly, half of smartphone users have scanned a QR code in their day. That’s a fairly predictable stat. But  what’s more impressive is how consumers use QR codes to make a purchase is impressive: 18 percent of QR-code shoppers make a purchase after scanning a QR code. QR codes have been dismissed for a few years as that new technology that isn’t quite reaching its full audience potential yet. But that seems to be changing, as more people buy and