Silicon Prairie News has posted a story about 1 Million Cups and a photo of Torsion Mobile co-founder and CEO Christian Gurney during his presentation. Check out the entire story here.
Author Archives: Torsion Mobile
Two Des Moines-based technology companies enhance the mobile buying experience through integration.
Des Moines, IA— February 20, 2013 — Torsion Mobile, creator of Mojaba® today announced integration with the Dwolla payment network. The resulting integration allows Mojaba customers to offer Dwolla’s revolutionary “free or 25 cent flat-fee” pricing model, all within a convenient and easy-to-use mobile optimized environment that smartphone users will appreciate. Both companies are headquartered in Des Moines, Iowa, and have been part of the city’s rise to notoriety as a home for technology startups.
“Consumers are using their smartphones as the first screen to make buying decisions and then making the purchase,” said Christian Gurney, co-founder and president of Torsion Mobile. “With over 54% of American mobile phone subscribers owning smartphones, it’s important for us to offer an innovative consumer-focused payment network. That payment network is Dwolla. When we launched Mojaba a year ago, I told Ben (Milne) that it was my hope we would support Dwolla one day. That day has come.”
“Breaking down the obstacles to purchase is key for mobile users and e-commerce customers in general,” said Ben Milne, founder and CEO of Dwolla. “ Our goal has been to offer a money exchange platform that works for both the customer and the business. Business must be going mobile to stay competitive and Torsion Mobile’s Mojaba makes that easy and affordable, keeping in step with the Dwolla philosophy.”
Gurney said Dwolla customers will be eligible for a 50% discount on Mojaba in order to facilitate their adoption of a mobilized website for use with consumers. More information on the Dwolla integration and the limited-time special offer can be found at www.mojaba.com/dwolla .
How It Works
Using Mojaba’s visual mobile website builder, clients build a site and drag-and-drop the Dwolla element into the design. Simply configure the Dwolla account info, pricing options and the successful purchase message. Customers can then use their smartphones to donate to or buy virtually anything they can through Dwolla – all with a simple and secure experience made especially for mobile users.
Who Should Use It?
- Any organization that currently uses Dwolla who is extending their marketing presence with a mobile optimized website
- Businesses that wish to offer a wide range of payment options without setting each one up in their own operational system
- Businesses and organizations whose customers and clients are security sensitive when it comes to the exchange of payment information
- Religious organizations
- Non-profit organizations
- Short-term fundraising and events
Requirements
- A Dwolla account
- A Mojaba website with an annual subscription
- Free or nominal fee structure for Dwolla transactions based upon the Dwolla account holder’s agreement with Dwolla.
Mojaba was built to provide a user-friendly platform to build mobile websites that does not require coding or programming knowledge. With the growth of the mobile web, it’s more important than ever that websites scale and work well on tablets, smartphones, and desktop computers alike. Mojaba’s service ensures no opportunity is lost because a site is too hard to read, a plugin won’t load, or functionality is lost on a smartphone.
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About Torsion Mobile
Torsion Mobile is dedicated to producing tools to enable the creation of compelling and exciting mobile solutions by anyone who wishes to provide a state of the art, customer focused mobile experience to their customers. Torsion Mobile supplies software as service as well as custom integrations and turnkey development for small or large businesses. Torsion Mobile has been named one of Network World’s “Mobile Startups to Watch – the Final 40” in 2013.
About Mojaba
Mojaba has been uniquely developed to allow non-programmers to build and maintain mobile websites. With nothing to download or purchase, those seeking to develop a robust site can use the Mojaba software-as-a-service to create and preview mobile websites with no coding or programming knowledge required. Sign up is free and may be found at www.Mojaba.com. Mojaba also offers turnkey development of mobile solutions for those customers who require it on the Mojaba platform, allowing for easy maintenance and changes by the customer.
About Dwolla
Dwolla is the best way to move money. The new payment network turns mobile phones, computers, social communities, and even physical locations into a secure network to bypass traditional card systems. This allows friends, families, and merchants to electronically send and receive funds with one another, like cash, but without the fees, constraints, and security problems of traditional debit and credit cards. Powered by an accessible web-based platform and its revolutionary “free or 25 cent flat-fee” pricing model, the network offers a new approach to security, consumer privacy, and banking. For information about Dwolla and its unique cash network, please visit www.Dwolla.com .
Torsion Mobile CEO Christian Gurney was asked by Jeff Coon of Brookfield, WI-based Stream Creative, to provide some tips for businesses weighing the decision to construct a native mobile application or build a mobile website. Coon’s article Does your business need a mobile app?, appears on the Co-Grow website, a resource of the Collaborative Growth Network.
Torsion Mobile’s Software as Service Offering, Mojaba®, Lets Mobile Web Clients Use SinglePlatform to Win Customers and Build Strong, Lasting Relationships
Des Moines, IA— January 24, 2013 — Torsion Mobile, creator of Mojaba, today announced an integration with SinglePlatform from Constant Contact®, Inc. (NASDAQ: CTCT). The resulting integration allows Mojaba customers to enhance their mobile website and update critical business information by delivering rich content, like menus or photos, seamlessly through SinglePlatform. This information will be automatically updated on their Mojaba website, as well as across the rest of SinglePlatform’s publishing partner network.
“Consumers are using their mobile devices as the go-to place for information about buying decisions,” said Christian Gurney, co-founder and president of Torsion Mobile, based in Des Moines. “With over 50% of American mobile subscribers owning smartphones, it’s important to make quality information about a business available through SinglePlatform. This integration makes it incredibly easy to meet consumer demand for information and convenience all in the palm of their hand.”
“With SinglePlatform, our users can easily manage their online and mobile presence, bringing a valuable addition to our core services,” adds Gurney.
“Finding new customers is one of the biggest things that keeps merchants up at night, and today that means being front and center as consumers turn to their phones to get information and find the right business to meet their needs,” said Wiley Cerilli, vice president and general manager of SinglePlatform from Constant Contact. “We’re thrilled that the integration of Mojaba provides our customers with another opportunity to get easily discovered.”
Once a user connects their SinglePlatform and Mojaba accounts, they can use all the information they have in SinglePlatform to develop a robust mobile website without the need to program or engage a web developer. SinglePlatform gives small businesses a single place to update their critical business information and delivers that information across its publishing partner network, as well as the business’s social media profiles, website, and mobile site. It makes a business listing more than an address and phone number by adding the rich content that consumers want when they are searching for information – such as digital menus, products, pricing, and services.
Mojaba was built to provide a user-friendly platform to build mobile websites that does not require coding or programming knowledge. With the growth of mobile web, it’s more important than ever that websites scale and work well on tablets, smartphones, and desktop computers alike. Mojaba’s service ensures no opportunity is lost because a site is too hard to read, a plugin won’t load, or functionality is lost on a smartphone.
About Mojaba
Mojaba has been uniquely developed to allow non-programmers to develop robust mobile websites. With nothing to download or purchase, those seeking to develop a robust site can use the Mojaba software-as-a-service to create and preview mobile websites with no coding or programming knowledge required. Sign up is free and may be found at www.Mojaba.com.
About Torsion Mobile
In addition to producing tools to enable the creation of robust mobile solutions, Torsion Mobile also provides backend interfaces that leverage the geoanalytics and information collected from any website no matter what tool was used to create it. Torsion Mobile has been named one of Network World’s “Mobile Startups to Watch – the Final 40” in 2013.
About Constant Contact, Inc.
Constant Contact wrote the book on Engagement Marketing™ – the new marketing success formula that helps small organizations create and grow customer relationships in today’s socially connected world. More than half a million small businesses, nonprofits and associations worldwide use the company’s online marketing tools to generate new customers, repeat business, and referrals through email marketing, social media marketing, event marketing, local deals, digital storefronts, and online surveys. Only Constant Contact offers the proven combination of affordable tools and free KnowHow, including local seminars, personal coaching and award-winning product support. The company further supports small organizations through its extensive network of consultants/resellers, technology providers, franchises and national associations.
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Contact:
Brooke A. Benschoter
Torsion Mobile
515-724-7045
bbenschoter@TorsionMobile.com
Product reports hyper-local consumer behavior for any mobile website
January 7, 2013 – (Des Moines, IA) Torsion Mobile, a Des Moines-based tech startup, announced the release of a new product in the Mojaba® software as service line. Less than a year after the launch of Mojaba, the company is adding Mojaba® Analytics.
“This product springs directly from customer feedback,” says Christian Gurney, Torsion Mobile president and CEO. “Those who had experienced the analytics portions of Mojaba were thrilled by the information they could get about mobile customers and their behaviors on the website. The ability to link a consumer’s street-level coordinates with, for example, their calling a retail service location, was a revelation. Our customers wanted to bring the simplicity and power of the analytics to all of their websites, mobile or otherwise – regardless of which technology created the mobile site.”
Gurney says that resulted in Mojaba Analytics, which provides actionable analytics for a mobile world. Whether a website is created using responsive design, WordPress, other popular web technologies or is custom-built, the Mojaba Analytics package will provide valuable data for website owners. With a deeper local focus than other products, Mojaba Analytics will provide valuable insights into website user behaviors related to street-level location. The consumer has complete control about what they share since the location features of Mojaba Analytics is 100% permission-based. Unlike other analytics products, Mojaba Analytics data is owned by the customer and is not shared in aggregate.
“Using data is marketing’s new normal,” says Keith Snow, founder and president of B2E Director Marketing specializing in database marketing for international and national clients. “But you have to collect data from all sources to make your best business decisions. Mojaba Analytics offers new data about how prospects and customers behave when and where they are interacting with a brand’s website – mobile or not. The mobile data will become even more valuable as more and more people use their smartphones as their only means of website engagement with organizations – large and small.”
Mojaba Analytics is currently in an invitation-only beta test. To be considered as a beta tester, participants can sign up by going to http://torsionmobile.com/mojaba-analytics-beta/.
About Torsion Mobile
Torsion Mobile produces tools for the creation of compelling and exciting mobile marketing solutions. It’s flagship Mojaba is a software-as-a-service to mobile websites with no coding or programming knowledge required and is used by creative professionals in all types of organizations and settings.. Torsion Mobile has been named one of Network World’s “Mobile Startups to Watch – the Final 40” in 2013. Founded in 2010 by Christian Gurney and Richard Kirsner, Torsion Mobile is headquartered in Des Moines, Iowa.
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Contact:
Brooke A. Benschoter
Torsion Mobile
515-724-7045
bbenschoter@TorsionMobile.com
Torsion Mobile co-founder and president Christian Gurney quoted in a Tech Cocktail story, “10 Motivation Strategies for Entrepreneurs” by Kira M. Newman.
“As a leader, motivation is essential because having it or lacking it is infectious,” says Christian Gurney, the CEO of Torsion Mobile. “I think of the team and how I am responsible to them to make each day worthwhile and rewarding.”
Torsion Mobile has been invited by the Des Moines, IA 1 Million Cups team to present at their January 9, 2013 meeting.
Co-founder and President of Torsion Mobile will share details about Mojaba® and talk about forthcoming additions to the product family.The meeting is open to the public and marketers, technologists, web designers, developers and those interests in the start-up world are welcome.
1 Million Cups is an initiative of the Kauffman Foundation to engage entrepreneurs, start-ups and their communities.
Each week 1 Million Cups will showcase two startups from the Des Moines area at Green Grounds Cafe in Valley Junction. We use a six-minute presentation and 20 minute Q & A for each company.
For more information about 1 Million Cups Des Moines, contact Aaron Hoffman or call 319-929-1757.
1MC Des Moines
Wednesdays 9-10 am
Green Grounds Cafe
117 Fifth Street
West Des Moines, IA 50625
This webinar will help you identify how to get the most out of the location-based abilities of mobile website development while enhancing the customer experience and exceeding their expectations.
- Learn about the features most desired by mobile users.
- Learn how to deliver features that enhance the brand experience.
- Learn about mobile “must haves” that may not be part of your website strategy overall.
- Learn how to capture and deliver analytics that will wow your clients while helping you deliver more thoughtful strategies.
- Learn how mobile analytics can help you measure the effectiveness and ROI of other marketing or advertising strategies.
Mojaba clients can offer the convenience of PayPal as a payment system on their mobile websites.
DES MOINES, Iowa (December 12, 2012) – Torsion Mobile, the creator of Mojaba, announces the integration of PayPal payment tools. The Mojaba mobile website development tool enables taking simple payments via the PayPal Web Payments Standard – all within a convenient and easy to use mobile optimized environment that smartphone users will appreciate.
“We couldn’t be more excited to work with Torsion Mobile as they expand their mobile website software, Mojaba,” said Eddie Davis, Senior Director of Sales at PayPal. ”Businesses that Torsion Mobile serves don’t want to miss sales opportunities because they can’t accept the payment type their customers may use. They want quick access to their money, a reliable card reader, and one transparent, low fee to process these payments. Mojaba for PayPal brings all of these features together into a product that’s simple to use.”
How It Works
Clients can build a mobile website with Mojaba and add the PayPal element to a panel. Simply configure the PayPal account info, pricing options and the successful purchase message. Customers can then use their smartphones to buy virtually anything they can through PayPal on a desktop site – all with a simple and secure experience made especially for mobile users. Customers also have the option to login to PayPal or pay with a debit or credit card.
In either case, customers review payment and shipping details and commit to the payment. After completing their payment, customers are presented with confirmation and are returned to the mobile website. All customer payments are processed on PayPal’s secure site.
Who Should Use It?
- Any organization that currently uses PayPal who is extending their marketing presence with a mobile optimized website
- Businesses that wish to offer a wide range of payment options without setting each one up in their own operational system
- Businesses and organizations whose customers and clients are security sensitive when it comes to the exchange of payment information
- Churches
- Non-Profits
- Short-term fundraising and events
Requirements
- Client must have a PayPal account
- Configuration only requires the email address associated with the PayPal account
- A Mojaba website with an annual subscription
- Fees for PayPal transactions apply based upon the PayPal account holder’s agreement with PayPal.
About Mojaba®
Mojaba has been uniquely developed specifically for agencies, creative professionals, web developers and freelancers. With nothing to download or purchase, agencies can use the Mojaba software-as-a-service to create and preview mobile websites with no coding or programming knowledge required. Creative agencies, web designers and other professionals may sign up for the product by visiting www.Mojaba.com.
About Torsion Mobile
Torsion Mobile is dedicated to producing tools to enable the creation of compelling and exciting mobile solutions by advertising agencies, marketing organizations, and other creative professionals. Torsion Mobile has been named one of Network World’s “Mobile Startups to Watch – the Final 40” in 2013.
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Contact:
Brooke A. Benschoter
Torsion Mobile
515-724-7045
bbenschoter@TorsionMobile.com